Pacific Possible
The standard narrative of the Pacific has, for many years, been dominated by three elements: climate change, conflict and the postcard-perfect images of travel brochures.
With the dual goals of engaging the Pacific region in a series of future-focused reports and reestablishing the World Bank's brand presence in the Pacific Islands region, Pacific Possible is a strategic communications campaign built on the big ideas, optimism and energy of the Pacific's future leaders that aims to challenge the standard perceptions of the Pacific Islands.
The videos for this campaign have been filmed across 12 Pacific Island countries, and lovingly brought together with the help of editor Ingrid Brooker.
